The explosive and continued growth of digital combined with ongoing technological advancements and extraordinary growth in programming options are major disruptors across multiple industries – none more so than communications and media.
According to research by PwC, "Capturing attention and value in today's global multi-speed media landscape has never been more challenging...Transforming into a digital business is the most pressing competitive and commercial imperative facing today’s communications operators – yet their organisational cultures are often perceived as barriers to radical change."
Change is never easy – when it is central to your business and required endlessly and rapidly simply to remain competitive, the business challenges associated with the change reach extraordinary levels.
The day to day functions of the organization – Sales, Marketing, IT, Legal, HR, Product Development, etc. – can't stop while change is implemented.
In fact, those day to day functions should be operating at even higher levels of efficiency and effectiveness in order to minimize the impact of ongoing change on daily operations and enable teams to embrace and respond more quickly to change.
While you might not be able to control the degree and pace of change, you can control team readiness for change. Whether we are helping your leaders formalize, communicate and lead change initiatives, working with you to create consistent processes, training your sales team to communicate value, legal teams to negotiate distribution deals, or IT, Marketing and HR teams to simply communicate more effectively, we can help prepare your functional teams improve their effectiveness and accelerate the change process. Contact us to learn more.
Read more about our business impact here.