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What our clients say...

John Martell is an experienced and knowledgeable sales
executive.  His sales background combined with strong
facilitation skills enables him to quickly build credibility with
sales audiences.  John was instrumental in the success of
an award winning sales coaching initiative I helped launch
at CA Technologies.  Based on his positive impact at CA, I
insisted that he lead the sales coaching pilot at Ericsson.  
The management team attending the pilot was senior,
successful, and skeptical.  Their leader was a successful,
highly thought of Executive Vice President.  John was the
best fit for the challenge.  Feedback from the group was
very positive.  Feedback from the EVP about the program and John, led to a decision to move forward. Based on my experience with John, combined with the positive feedback from senior sales executives and sellers, I highly recommend you involve John in your key sales initiatives.

Global Head, Sales Enablement Delivery



I have attended many sales and coaching training sessions in my career and was skeptical about going through more training.  I have to say, this was the most effective training program I have ever attended.  The facilitator was extremely knowledgable and instantly established credibility.  He knew (our organization) well enough to have worked for us.  He challenged us and supported us.  I definitely left with new insight into how to sell and lead more effectively. I even used some of the techniques we learned with clients before the training was over and was able to save a key relationship and help close an important deal.  This training has already paid for itself several times over!

VP, Sales
Leading Technology Organization

This was the first training program I've attended that was delivered by a true C-level executive.  His insight into our world and challenges made the training even more realistic, relevant and helpful.  I have a new appreciation for and understanding of what is expected of me as a sales leader -- and the tools to be successful.

Sales Director

Leading Hospitality Organization

In my 30+ year career, this was the best training I've ever attended -- period!  It was relevant, the trainer was exceptional and I left with concepts and tools I can use back on the job.  

Sales Executive

Leading Hospitality Organization

John Martell was a wealth of knowledge.  I would have very much liked to have heard even more anecdotes from his career as they were all great learning experiences.

Sales Manager

Global Energy Organization


The program was well paced and very specific to our business.  The instructor was charismatic and really understood our industry and what we face in our jobs.  The role plays reflected our real life client situations.

Sales Executive

Global Financial Institution

Pat Peyton’s focus on the success of her clients is extraordinary.  Based on her experience she can offer unique insight to her clients as to how they can address their challenges.  She also listens carefully to confirm customer situations, challenges, and desired outcomes.  Pat is then able to apply her expertise in learning design to tailor a solution best suited to specific client scenarios.  She worked closely with Ericsson to design an innovative approach to sales coaching to help us meet learning objectives, minimize time out of the field and maximize reinforcement and adoption.  Her ongoing consultation was invaluable.  Pat is a talented, dedicated professional who should be at the top of your list when you are considering who to select to help solve a tough challenge.

Global Head, Sales Enablement Delivery


Pat has been a great partner in developing not only our training but working with us to develop the sales and sales management processes that are the foundations for that training. She is deeply committed to the success of her clients and brings tremendous expertise, communication, interpersonal skills, and creativity to the table. She is a pleasure to work with and has been a key to our success.

Chief Marketing Officer


Pat's consulting skills are unsurpassed - she has the ability to ask the right questions, listen, and then drill down to the heart of the issues. Her responses and recommendations are thoughtful, consistent and reliable, and she is able to transfer those recommendations to successful content and training experiences. Her expertise is clearly her ability to interact with all levels in the organization, and particularly with senior executives.

Director, Associate Development and Engagement


Pat is truly an original thinker - analyzing complex organizational environments, finding significant ways to improve the performance of clients' employees and systems, and communicating her recommendations so that clients can take action to drive their results. She delivers this outstanding value to clients using a consultative approach that puts them at the very heart of her consulting practice. For those of you who have read Peter Block's classic Flawless Consulting, you will recognize that Pat personifies this level of high-quality consulting in all of her interactions with both her clients and colleagues.

Director of Delivery

Harvard Business Publishing

Pat is very detail oriented and excellent at the design of customer focused training programs. She works well in multi-cultural organizations. I would highly recommend Pat to work with your organization on all organizational development projects as her skills reflect knowledge in many areas outside the sales training initiatives.

National Sales Training Manager


Pat worked with me on delivering a complex sales development programme with another vendor across Europe. We had aggressive goals and timescales and we were expected from the start to work collaboratively and deliver a role relevant and highly interactive learning experience. Right from the start, I found Pat delivered huge value to the project. Pat's strength is her innate ability to understand complex situations and projects and be able to make sense of and reflect back to the client in clearer terms. Pat was always committed to the project in hand and, in my view, went beyond the call of duty. Where urgent situations arose, Pat did everything possible to deliver a quality result and succeeded. Pat has a great collaborative and supportive style and is able to balance the strategic perspective as well as the detail when needed. I would have no hesitation in working with Pat again and would highly recommend Pat as a hugely valuable team member.

Program Manager

Global Technology Organization

Pat and I worked together on a large client project. I must say that I was extremely impressed with the quality of her work, her attention to detail, and her strong work ethic. She handled the complexities of the project, of which there were many, very well, and ultimately, our mutual client was delighted with the outcome.

Director of Business Development


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